National Petroleum Construction Company (NPCC) launches new brand identity
Published Date : 04, Nov 2014
National Petroleum Construction Company (NPCC), launched its new
corporate brand identity at Etihad Ballroom in Emirates Palace on 4th of
November. The event was attended by a large elite crowed from the
National & International Oil Companies, Engineering &
Contracting Industry, Suppliers, Service companies and Financial
"NPCC was set up soon after the formation of the UAE from the
vision of Late H.H. Sheikh Zayed bin Nahyan, President and Father of the
Nation, to serve Oil & Gas industry of UAE. His vision was that the
UAE companies should develop local know-how and contribute to country’s
“NPCC is a living example of success under the leadership of Sheikh
Khalifa bin Zayed bin Nahyan. Today NPCC is part of Senaat, and apart
from contributing to Oil & Gas sector, is also contributing to
industrial success of Abu Dhabi, in-line with the Abu Dhabi Economic
Vision 2030. Sennat is focusing on growing non-oil GDP of Abu Dhabi.” -
H.E. Hussain Al Nowais, Chairman of NPCC.
While addressing the guests, NPCC's CEO Mr. Aqeel Madhi
reiterated that the company stood up to the challenges and played a
major role in serving Oil & Gas Sector in its growth journey over
the past four decades.
NPCC has been going through a continuous development and
evolution from its humble beginnings to an envied full-fledged EPC
company, increasing its next year’s revenue to 6 billion AED.
Mr Madhi further reiterated that building on its current
successes the company has already started tapping into new opportunities
by offering its services to new clients in various parts of the world.
He highlighted that the new NPCC identity captures both the
legacy and future direction. The company has undergone a significant
transformation since its inception in 1973 and new identity is a
representation of what NPCC is today and aspires to be in future. It is
what NPCC stands for and it acknowledges our capability and diversity of
In keeping things simple we have not changed the company name,
rather we have focused on capturing the company’s evolution through the
new identity (logo). Our new identity represents our desire to improve
and perform, whilst recognizing that we started as a small player and
now offer turnkey EPC solutions to our clients.
The CEO thanked profoundly all the business partners for their
trust and for giving the company the opportunity to serve them and
assured that no efforts will be spared to ensure the continuous
enhancement of the services quality.
In a very passionate words, Mr. Madhi said that for it not for
the commitment, enthusiasm and dedication by the Board members, fellow
Management, the entire team members and their families. NPCC would not
have achieved the success it is enjoying today.